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Star Cruises
Since it's inception in 1993, Star Cruises has achieved global recognition, being the leading cruise line in Asia-Pacific and one of the three largest in the world.
Star Cruises has played the leading role in shaping the cruise industry in Asia-Pacific by offering new and luxurious megaships and exciting itineraries. The company also made important investments in marketing, operations, information technology, reservations systems, safety and infrastructure.
Star Cruises line made it to the Top 50 Asian Brands in 1999 and is the second leading brand that has the "Greatest Upward Movement Potential". It achieved the top brand name in the leisure category for "Top 50 Asian Brands League". (Source: Top Asian Brands, Asian Brand News, March 1999)
New and enhanced products and services provided by Star Cruises have set new standards of cruising in Asia-Pacific. Ships like SuperStar Virgo now represent the best and most exciting vacation experience option to both the Asian holiday maker and experienced cruiser from America, Europe and Australia.
Star Cruises is also committed to developing the growing meetings and incentive segment of the cruise MICE market in Asia-Pacific. SuperStar Virgo is able to cater to meeting and incentive groups of various sizes with their world-class food and beverage, entertainment and recreation facilities. |
